Branding: What's The Big Deal? A Roadmap For The New Normal

Register Now For FREE Webinar IntroBranding is one of those confusing words that seem to have a million different intentions. So what is a brand and why is it so crucial to business success? We will discuss how we can build the right brand image in the minds of consumers and staff, as well as ensuring ways that work out for you. How brands can build value, both in terms of their own equity and the success of your business a whole platform.KEY MESSAGESLearn to understand about brand and branding of the future that can benefit your ways of business, especially as we’re facing the New Normal. TAKEAWAYSLearn about Branding Myths Understanding brand & brandingHow Branding worksHow to build a winning brandHow to view brands for the futureTHE SPEAKERSAndrew Thomas – Creative Director of Equus (Singapore) Wirawan Herdyanto – Client Services Manager of the Equus-Garam partnershipMODERATED BYKevin Riel - Content & SEO Coordinator of GoWork ABOUT EQUUS-GARAMEquus has partnered with Garam of Jakarta to introduce Equus’ extensive branding and design expertise in the Indonesia market. This partnership represents a synergistic union bringing together the international level branding services, creative skills, and brand reputation of Equus, with the local insights, design skills, and production capabilities of Garam, including event management. The partnership, therefore, delivers a depth and range of integrated capabilities to deliver end-to-end solutions. WHAT TO PREPAREMake sure you have a good internet connection.Get your notes/laptop ready.This session will be conducted in English