Social Media Certification Program by CDP Indonesia & GoWork

Social Media Certification Program by CDP Indonesia & GoWork

13 - 14 February 2020

Advance your skills today in #SocialMedia and #GetCertified with CDP Indonesia's Social Media Certification Program. 

This is a 2-day course that covers Social Media Strategy & Execution. Deep-dive into the different social media platforms, maximize your campaign through influencer and community marketing and learn about crisis management. Elevate your strategy to bring your brand awareness to loyalty and advocacy.

Objectives of this program

By the end of the 2-day program, you shall be able to create a social media strategy and plan. Get knowledge on how to build a playbook and content strategy for your business.


Recommended for

Any professional wanting to deep-dive their digital learning in social media.


SYLLABUS

DAY 1: PLANNING SOCIAL MEDIA CAMPAIGNS
1. Following-through the Social Media Strategy Framework
2. Generating valuable Consumer Insights in the Social Space
3. Stating the right Goals & Objectives for Social Media
4. Using Content Frameworks to build a Content Plan
5. Valuing Engagement Strategies on Social

DAY 2: EXECUTING SOCIAL MEDIA CAMPAIGNS
1. Knowing the Social Media Platforms
2. Working Ways with your Brand’s Influencers
3. Measuring and Monitoring Social Media Efforts
4. Reviewing of Social Media Case Studies


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