How Influencer Marketing Business Changes During COVID Situation

How Influencer Marketing Business Changes During COVID Situation

29 June 2020

During this Covid-19 pandemic, business owner or retail brand are trying hard to survive. For those who already have good branding, they also want to manage their existence within society. Physical distancing makes it hard for them to do offline or on-ground activation. That is when they realize that digital marketing, or specifically influencer marketing will come handy.Brands are fully aware that influencer marketing could be a smart and effective way to promote their products. Brands can collaborate with influencers through influencer agencies as well so that they don’t have to sweat at all as influencer marketing agencies also provide the most suitable strategy. There are two main strategies that could be implemented during the Covid-19 pandemic: CSR as a subtle form of marketing and create a message that their products can be a good company during the pandemic.In this class, we will discuss in detail to get more understanding regarding the best practice and the ecosystem in influencer marketing during the COVID-19 pandemic.In this class, you will learn aboutAudiences learn how to promptly adapt to any situation when doing influencer marketing business.Audiences are aware of the importance of using influencers for a digital campaign during the COVID-19 pandemic.Audiences are aware of the emergence of a few influencer categories during the COVID-19 pandemic and the benefit of doing a collaboration with those influencers.Audiences learn about a few case studies of influencer marketing during COVID-19.This class is suggested forJunior to Mid-level Influencer MarketerGrowth ManagerDigital Marketing EnthusiastBrand ManagerUser ResearchProduct ManagerSocial Media EnthusiastDigital Content CreatorTHE SPEAKERInnes Sah Putri, Influencer Marketing Manager of Anymind GroupWith extensive 8 years of experience in the media platform, she has excellent skills in creative content creation. She also has experience working in a multicultural environment also have helped me to expand my network as well as learn and observe progress and trend in a global context.Syarat dan KetentuanKelas dimulai pukul 19.00 WIB.Konfirmasi untuk link registrasi webinar akan dikirimkan dalam kurun sehari sebelum acara.Pastikan memasukan nama lengkap dan email sesuai dengan data yang dimasukkan dalam formulir GoWork ketika melakukan registrasi untuk link webinar. Kami tidak akan approve registrant yang nama lengkap dan email tidak sesuai dengan yang telah terdaftar di formulir GoWork.Kelas akan dibawakan dalam Bahasa Indonesia.Ticket Price: IDR 120,000Setelah transaksi pembayaran kamu berhasil, kamu akan mendapatkan info terkait URL Streaming di e-voucher (dikirim via email).