WEBINAR INTRO

Analisis data dalam mengembangkan bisnis adalah hal yang penting untuk dilakukan secara berkala. Analisis data yang baik dapat membantu kita untuk meninjau ulang permintaan dan penawaran dari jalannya bisnis sehari-hari dan juga dapat memproyeksikan target untuk bisnis kedepannya. Setelah kita mampu menganalisis dan mendapatkan insights dari data yang telah diolah, untuk mendapatkan insight yang ada.

Di program ini kita akan mempelajari best practice dari analisis data dengan menggunakan Google Sheet dan SQL dimulai dari bagaimana menghubungkan data dari berbagai sumber, filter, shape, append mereka, blend, merubah data mentah, dan mengetahui lebih dalam apa itu data analysis dan modeling. Kelas ini akan fokus terhadap data analytics dalam bidang marketing namun, Jika kamu tidak mempunyai background dalam data analysis dan business kamu tidak perlu khawatir karena mentor profesional lingkaran yang berpengalaman akan membantu kamu memahami dari hal yang paling mendasar.

TAKEAWAYS

• Konsep dasar data analytics.
• Cara mengolah data marketing dengan menggunakan google sheet dan SQL.
• Membuat analisis dari data menjadi insight.

THE SPEAKERS

M. Farkhan Gunarwan - Business Intelligence Analyst of Gojek

A Digital Analytics enthusiast with Engineering Management background. Experienced in delivering digital marketing performance and projects in several industries like: - email marketing management, - web/apps analysis to gain insights from user journey or behavioral perspective - conversion rate optimization experiment - creating automated dashboards for digital marketing team that using attribution logic. Have a fluent command in most of Google Analytics technology stacks like Google Analytics 360, Google Data Studio, Google Optimize, Google Tag Manager and the most powerful analytics tools Google Big Query.

THIS WEBINAR IS SUGGESTED FOR

• Marketing Analyst
• Startup Founders
• Business Owners

WHAT WILL YOU GET

• Full practical insights and knowledge from the Expert
• Live Q&A session
• Speaker's presentation material

WHAT TO BRING TO THE CLASS

• Device (Handphone, Laptop) & Stationery
• Make sure you have a good internet connection.
• Get your notes/laptop ready.

TERMS & CONDITIONS

• The event will be conducted in Bahasa.
• The event will be held via Zoom. So, please be advised to download Zoom and sign up/sign in through your Zoom account before the event start.
• The invitation Zoom link can be accessed through the e-voucher. After your booking is successful, you will receive a confirmation email from Lingkaran representative (at the day event), and you will need to do a quick re-registration to receive information about the webinar’s URL streaming.
• Please kindly check your Spam Box if you could not find the email regarding the Zoom link in your inbox.
• Participants are advised to register to the Zoom link, 2 hours maximum before the event start.
• Be sure you enter your full name and personal email correctly and valid. If there is a difference in name and email information between e-ticket and registration upon entering the webinar, the participant is not entitled to gain access into the webinar link.
• E-ticket and webinar link are valid for 1 (one) participant and 1 (one) time use only according to the date & time of the online event. GoWork has the rights to take necessary action if there are harmful allegations or fraudulent acts during/after the session.
• Please feel free to reach out to us at alfiyya@lingkaran.co & charlie@go-work.com if you need any concerns or further assistance.