WEBINAR INTRO

Campaign 360 adalah bentuk pemasaran holistik yang tersebar di berbagai platform dengan menggabungkan elemen branding namun dengan satu ide tunggal. Dalam kata lain, tujuan campaign 360 adalah memberikan gambaran bahwa sebuah brand tersebar di beberapa platform. Dengan begitu, kalian harus bisa menentukan pesan apa yang akan disampaikan di setiap platform dan menarik hati calon konsumen.

Melalui kelas ini, kita akan mempelajari bagaimana cara membuat integrated marketing communication strategy serta membuat campaign holistik antar satu communication channel dengan channel lainnya tanpa overlapping di masing-masing channel.

TAKEAWAYS

• Pengantar Powerful Campaign: Integrated Marketing Communications Strategy.
• Memahami tentang WHO Your Brand is (A.K.A Intro to Brand Management).
• Mengeksplorasi Consumer's Mind and Heart (A.K.A Consumer Insight/Marketing Research).

THE SPEAKERS

Tizar Shahwirman - Marketing Professional at Multinational Insurance Company

THIS WEBINAR IS SUGGESTED FOR

• Marketing Enthusiast
• Startup Founders
• Business Owners
• Employee

WHAT WILL YOU GET

• Full practical insights and knowledge from the Expert
• Live Q&A session
• Speaker's presentation material

WHAT TO BRING TO THE CLASS

• Device (Handphone, Laptop) & Stationery
• Make sure you have a good internet connection.
• Get your notes/laptop ready.

TERMS & CONDITIONS

• The event will be conducted in Bahasa.
• The event will be held via Zoom. So, please be advised to download Zoom and sign up/sign in through your Zoom account before the event start.
• The invitation Zoom link can be accessed through the e-voucher. After your booking is successful, you will receive a confirmation email from Lingkaran representative (at the day event), and you will need to do a quick re-registration to receive information about the webinar’s URL streaming.
• Please kindly check your Spam Box if you could not find the email regarding the Zoom link in your inbox.
• Participants are advised to register to the Zoom link, 2 hours maximum before the event start.
• Be sure you enter your full name and personal email correctly and valid. If there is a difference in name and email information between e-ticket and registration upon entering the webinar, the participant is not entitled to gain access into the webinar link.
• E-ticket and webinar link are valid for 1 (one) participant and 1 (one) time use only according to the date & time of the online event. GoWork has the rights to take necessary action if there are harmful allegations or fraudulent acts during/after the session.
• Please feel free to reach out to us at alfiyya@lingkaran.co & charlie@go-work.com if you need any concerns or further assistance.