Product Discovery Process: Understanding and Solving User’s Problems

Product Discovery Process: Understanding and Solving User’s Problems

14 July 2020

A company builds products to bring values to the customer. If the product can solve customer problems and/or fulfill customer needs, the customer will give feedback values to the company so that the company can achieve their business goals. That is why the main job of the product manager is to identify features and products that will solve customer problems while achieving business goals. Hence the product discovery process which helps product managers to deeply understand real customer problems and needs become very critical to make sure that the company is building the right products.


In this class, you will learn about

  1. Understanding why a product manager should be a problem-oriented rather than solution-oriented.
  2. Understanding every step of the product discovery process and why it is very critical in the overall product management process.
  3. How to validate problem statements and to prioritize problems to be solved.
  4. Understanding the importance of experimentation and iteration when building a product.


    This class is suggested for
  • Entry to Junior level Product Professionals.

  • Product Marketing

  • UX Research

  • Product Enthusiasts

  • Product Managers


    THE SPEAKER
    Kurnia Sukma Adiguna, Product Manager of Halodoc


    Syarat dan Ketentuan

  • Kelas dimulai pukul 19.00 WIB.

  • Konfirmasi untuk link registrasi webinar akan dikirimkan dalam kurun sehari sebelum acara.

  • Pastikan memasukan nama lengkap dan email sesuai dengan data yang dimasukkan dalam formulir GoWork ketika melakukan registrasi untuk link webinar.

  • Kami tidak akan approve registrant yang nama lengkap dan email tidak sesuai dengan yang telah terdaftar di formulir GoWork.

  • Kelas akan dibawakan dalam Bahasa Indonesia.


    Ticket Price: IDR 120,000

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